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Invitation Printing Tips That Provide Great Impression

Read on and learn some invitation printing tips that can provide great impression to your target audience.

Author: Brad Kartel
Date: Jan 23, 2012 - 10:13:39 AM


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So you want to make great impression on your audience when they see your color invitations? Well, you have come to the right guide. There are several design strategies that you can go for to invoke that feeling of awe and make people impressed when it comes to your invitations. You will want to however pick these strategies carefully so that you only use the best ones that apply to your kind of invitations.

Now, if you look at the list below, you will see some of the best design strategies to get that wow when you do your invitation printing. If you can use these strategies for your wedding invitations, party invitations, corporate events and other kinds of full color invitations, you will guarantee yourself those excitements from the audience and of course hopefully get the most people interested in going to your event.

1. Using unexpected and impressive imagery – Most readers are already bored with high tech imagery and “Photoshopped” type color covers for solid color invitations. That is why the best strategy to impress readers with your new print color invitations is to use more unexpected and impressive imagery. This means turning the traditional design philosophies for color invitation printing on its head.

So for party invitations for example, instead of just adding the typical party imagery, you might want to disguise your content into some kind of magazine cover or newspaper article. Since this is unexpected people will immediately have a very good reaction. Use the best impressive layout and of course you will be able to earn that WOW that you are looking for in your audiences easily.

2. Writing unexpected titles and call to action – Your content can also earn that WOW reaction if you also actually do them in a manner unexpected by most people. This means that instead of using the typical formal style for many types of invitations, you can try for more unexpected styles from your text content.

Your titles can be a very poignant quotation for example, while your call to action elements can be a catchy poem. With content that is not the usual for printing invitations, more people will probably say WOW and respond to your invitations in a positive manner.

3. Adopting unusual and vibrant colors – Vibrant and unusual colors are also a great way to get that WOW reaction from readers. By using colors that are very intense and uncommon for most people’s eyes, you should be able to take people out of their typical expectations of custom invitations and make them go WOW. The trick of course is to use the right combination that is pleasing and also distinctly original that only a few people have tried out before.

4. Using alternative invitation templates – Another proven way to get WOWs from readers when it comes to invitation printing is of course for you to use more customized invitation templates. By using different dimensions and shapes for your invitation template, you can easily impress readers by giving them something new and alternative as an invitation.

The more creative and intricate these invitation templates are, the more impressive of course, and the more they will earn that wow reaction. So if possible, try to forgo the use of standard invitation templates, and of course get something new and alternative.

5. Using alternative printing materials  - Lastly, if you are truly serious about impressing your invitation readers and getting them to say WOW, then you should use more high quality alternative materials for printing invitations. This not only includes using textured or coated thick paper materials.

It also actually includes specialized inks, embedded studs, holes, embedded glitters and many other alternative materials that totally will make your invitations a great kind of handcrafter art. Believe me, the more detailed, the more WOWs you will get from readers.

So those are the invitation design strategies that you will want to follow to get the positive reception from your invitation audiences. Make sure to review everything to guarantee the best wow inducing invitations for your special event.

Brad Kartel is a marketing executive whose passion is helping business owners promote their corporate events through custom invitation printing.



View all articles by Brad Kartel

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